The digital era has been the world in different ways and is still growing in tremendous numbers. Nearly 5.07 billion people use the internet. The crux is that 92.1% of the world’s internet users access the web from mobile. These numbers are a clear shout-out to CREATE A WEBSITE or MOBILE APPLICATION! Even if a mobile application is too big of an initial investment, you can always get started with a simple website. Once you start making RoI from the website, you can think about mobile applications.
A website can help take your business or service to people online. A stable internet, a professional website from the best Web design companies, and a laptop are what you need to launch a business. Before you start, here are some of the top web development trends to look out for in 2023.
Say Hi to AI/ML and Chatbots
Let’s face it, artificial intelligence is a part of our day-to-day life. AI is one of the most welcomed and debated topics on the global front. You are going to hear about artificial intelligence a lot in 2023, just like you did in the past two years.
Chatbots are used on most E-Commerce websites. They are well-developed and can be designed to hold a complete conversation with people. Most e-commerce websites are using chatbots and artificial intelligence to provide the best customer experiences.
As per the reports from top web development companies, implementing a chatbot in your e-commerce website can improve the shopping experience for your customer. To be precise, chatbots increase by around 67% in sales. So, it is important you leverage the same and let your bot speak to your customers on your behalf.
Single-Page Website Will Be In Demand
Facebook, Twitter, and Instagram are some famous examples of single-page websites, and we all know how effective they are. Single-page websites are fast with lower bounce rates and higher conversion rates. As per reports, single-page websites have a 37.5% higher conversion rate than multi-page sites.
Progressive Web Apps and Single Page Applications are entirely different from normal website development. So, in case you don’t have the in-house resources to build the same, you can either hire a web development company to help you or get a consultant who can lead your team to do the same.
Think about it from your customer’s point of view. What would you prefer? A website that loads each time you click a button or something that gives you what you need in an instant. It is always better if you prefer single-page websites for E-Commerce. Amazon, Walmart, etc. are some great examples of the same.
Smart E-commerce Websites Will Be in the Limelight
Some leading web development companies have started to make brilliant websites that are much more dynamic and suitable for the mobile audience. This trend is going to reach the next level in 2023. These Smart E-Commerce websites can be used to get insights into customer behavior, retarget the customer and increase lead generation.
Voice Search Technology — Must Look Out For!
Most people are now shifting to voice search as it is much easier and more convenient than manual typing. As per google reports, 29% of the adult population uses voice search in daily browsing. Thanks to Alexa and Siri for being the precursors for voice search. Having a voice-responsive website can definitely enhance your customer experience. Voice search queries are bound to increase in 2023, and it is wise to optimize your website for voice search.
Dark Mode Will Have a Bright Future!
People don’t like to walk into a bright light whenever they open your website. Come on, your website is not a portal to heaven! That’s why dark mode is used on most websites. Some of the best web design companies also provide websites with dark mode options. The dark mode can reduce eye strain and battery power consumption. It limits blue light and makes the user experience easier in darker environments.
If you haven’t made the same for your existing site, it is high time you consider the same and get it done. You can maybe even customize your site to have bright light during the daytime and then switch to dark mode in the nighttime. If you are confused about the logistics of the same, you can contact some expert web development partners out there. They can help you achieve the same quickly!
Conclusion
As per the latest reports, nearly two-thirds of the world’s population is expected to go online by 2023. It is high time to take your business to the digital audience online through an interactive website. Digital Radium is one of the top Web development companies, with expertise that can help achieve your digital goals for 2023. Get in touch with us right away!
