Statista report reveals that mobile users are expected to reach 301.65 million in 2022. This increasing mobile user lures many businesses to develop mobile Apps for better reach.
However, mobile Apps have poor compatibility, because mobile users are split into iOS and Android users. Hence, you need to develop one mobile App that’s compatible with Android and one with iOS. But that’s not in the case of web App, just one application can be used by all regardless of any operating system.
Things to consider before developing a web/mobile App
You can decide which one to develop by analyzing your business nature and requirements based on the following,
- What features will your App need? Besides, how can you customize your App so that your customers can access your business better?
- How much speed do you desire?
- What is the development budget you have in mind?
- What is the strategy to convert your leads into buying customers? Moreover, what monetization plan would you follow?
- Do you need the App to function offline?
The answers you give to these questions will easily indicate what should you develop first.
Benefits of mobile App over a web App
- Unlike web Apps, mobile Apps are created specifically for a particular OS. So, they have a slight superiority in user experience. Further, 5G technology would provide great speed and change the way we see mobile Apps completely.
- Since mobile Apps work with a device’s built-in features including location, microphone, and camera, they provide excellent speed and performance than web Apps.
- Mobile Apps have a unique feature to send push notifications to the users. This results in increased engagement.
- Mobile Apps are more convenient to use since almost everyone has their smartphones all day with them. Moreover, just a tap is enough to open it. But a web App requires starting the system, launching a browser, opening the link, etc. However, you may argue bookmarks are available, but it’s not effective as an icon present on the mobile screen.
- Mobile Apps have the power to function without an internet connection (only some functionalities). Whereas, the primary need for a web App is good access to the internet.
Benefits of web App over a mobile App
- Web Apps need not be downloaded or installed; it functions in-browser. Whereas, mobile Apps need some storage in the device.
- Web Apps are easier to maintain since they enjoy a single common codebase regardless of the mobile platform. However, mobile Apps comparatively demand more maintenance.
- A mobile App needs more works while updating it, but a web App requires less workload and saves some time and effort. Besides, it has better discovery on search engines. So, anyone can find them via Google.
- Web Apps are quicker, easier as well as much cheaper to build compared to mobile Apps.
- launching a mobile App requires App store approval irrespective of Android or iOS platform, unlike web Apps. Since the web Apps don’t require any App store approval, we can launch them quickly.
Key Takeaways
To build a strong digital presence, why not develop both web and mobile Apps? However, if you have a tight budget, a web App will be the better choice, or else if you need offline functionality, go for a mobile App. Regardless of web or mobile App, your ultimate motive should be to present an awesome experience when your customers use your App.
Whatever your choice may be getting in touch with the best App development company like Soft Suave will be beneficial. They ensure you have a top-notch App that is specifically designed for your business.
This way you ensure that you focus a maximum number of people, meaning you are increasing the probability of people accessing your sales funnel. After this, all you have to do is establishing a solid sales funnel based on your consumer behavior.
